Record details



Title:
Food Products Marketing : Concepts and Research : Monograph
, Hermaniuk Tomasz
Publisher address:
Celje: University of Maribor, Faculty of Logistics, 2015
Physical description:
192 s.: il.; 24 cm
Notes:
Streszcz. w jęz. ang. przy rozdz., Bibliogr. przy rozdz.
ISBN:
978-961-6962-17-9
monograph
Related articles / papers 10
1

Title:
External Environment of the Restaurant - the Marketing Aspects
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 62-70. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
ISBN:
978-961-6962-17-9
chapter in monograph
2

Title:
Consumers' Opinions and Behaviour Related to the Food on the Go Market Exemplified by Panini Consumers
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 81-94. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
ISBN:
978-961-6962-17-9
chapter in monograph
3

Title:
Customers' Satisfaction of the Trading Company Offering Internet Sale
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 135-151. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
ISBN:
978-961-6962-17-9
chapter in monograph
4

Title:
Opinion and Awareness of Polish Consumers Concerning Gluten-free Diet
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 125-134. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
Research program:
The publication was funded by appropriations of the Faculty of Commodity Science Cracow University of Economics, a grant for young scientists research
ISBN:
978-961-6962-17-9
chapter in monograph
5

Title:
An Elderly Consumer as a Specific Research Object of the Marketing Research of Packaging
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 152-161. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
Research program:
The publication was funded by appropriations of the Faculty of Commodity Science Cracow University of Economics, a grant for the maintenance of the research potential
ISBN:
978-961-6962-17-9
chapter in monograph
6

Author:
Title:
The Effect of the Visual Aspect of Packaging on Consumer Perception of Energy Drinks
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 115-124. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
Research program:
The publication was funded by appropriations of the Faculty of Commodity Science Cracow University of Economics, a grant for the maintenance of the research potential
ISBN:
978-961-6962-17-9
chapter in monograph
7

Title:
Market Behaviour of Young Consumers and Their Attitudes Towards Food Packaging in the Market Offer
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 95-106. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
Research program:
The publication was funded by appropriations of the Faculty of Commodity Science Cracow University of Economics, a grant for the maintenance of the research potential
ISBN:
978-961-6962-17-9
chapter in monograph
8

Author:
Suwała Grzegorz , Drożdż Ewelina
Title:
Organic Food Marketing as a Tool for Developing Consumer Awareness
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 47-61. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
ISBN:
978-961-6962-17-9
chapter in monograph
9

Title:
Customers' Complaints on Food Products
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 16-24. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
ISBN:
978-961-6962-17-9
chapter in monograph
10

Author:
Gębarowski Marcin , Hermaniuk Tomasz
Title:
The Use of Sensory Marketing in Places Where Food Products are Sold - Areas, Examples, Determinants of Effectiveness
Source:
Food Products Marketing : Concepts and Research : Monograph / eds. Marcin Gębarowski, Tomasz Hermaniuk. - Celje: University of Maribor, Faculty of Logistics, 2015, s. 71-80. - Summ. - Bibliogr.
Notes:
Summ., Bibliogr.
ISBN:
978-961-6962-17-9
chapter in monograph